Robin Li
Robin Li Traditional Chinese 李彥宏 Simplified Chinese 李彦宏 Transcriptions Mandarin Hanyu Pinyin Lǐ Yànhóng Wade–Giles Li Yenhung IPA [li  ja nxʊ ŋ] Gwoyeu Romatzyh Lii Yannhorng Robin Li (simplified Chinese: 李彦宏; traditional Chinese: 李彥宏; pinyin: Lǐ Yànhóng; born 17 November 1968) is a Chinese Internet entrepreneur. He co-founded the Chinese search engine Baidu and is ranked as the second richest man in mainland China (after Jack Ma) with a net worth of US$12.231 billion as of December 2013. He is ranked as 119th richest man in the world, according to the Hurun Report Global Rich List 2014. Li studied information management at Peking University and the University at Buffalo, The State University of New York. In 2000 he founded Baidu with Eric Xu. Li has been CEO of Baidu since January 2004. The company was listed on NASDAQ in August 2005. Li was included as one of the 15 Asian Scientists To Watch by Asian Scientist Magazine on 15 May 2011.