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Actions speak louder than words. There is a big difference between what people say and what they do. People might tell you they are excited about... →
The same products, services or technologies can fail or succeed depending on the business model you choose. Exploring the possibilities is critical... →
Founders go wrong when they start to believe their business plan will materialize as written. I advise entrepreneurs to burn their business plan -... →
Co-creation is much more work than writing somewhere in a hidden corner and then publishing your content. However, the benefits outweigh the costs.
You need to be naive enough to do things differently. No big publishing house would have allowed us to co-create a fully designed, four color... →
Great entrepreneurs are often great listeners and they can spot patterns and pick up on small details in customer stories.
Once you understand business models you can then start prototyping business models just like you prototype products.
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