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Great designers seldom make great advertising men, because they get overcome by the beauty of the picture - and forget that merchandise must be sold.
The most common trouble with advertising is that it tries too hard to impress people.
Advertising is the principal reason why the business man has come to inherit the earth.
If advertising had a little more respect for the public, the public would have a lot more respect for advertising.
Millions of dollars' worth of advertising shows such little respect for the reader's intelligence that it amounts almost to outright insult.
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