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Design works if it's authentic, inspired, and has a clear point of view. It can't be a collection of input.
The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but we have a real... →
Pricing is actually a pretty simple and straight forward thing. Customers will not pay literally a penny more than the true value of the product.
You need a very, exceptionally clear vision. And to me, a vision is something that you can say in one sentence. The fewer the words the better.
Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies... →
Apple has great marketing, among the best PR and marketing in the world.
We need different perspectives here in Washington - someone who has private-sector experience, somebody who's actually created jobs, manufactures... →
Creativity is what transforms.
It's always about mindshare, not market share.
The core value that differentiates Apple is our ability to innovate.
You can motivate by a mission or motivate by money. The mission will work.
The only things that haven't worked for me are when I've held back. There's no reason to sell an idea short. The only risk would be to... →
Inherently, department stores have significant advantages compared to all other retailers.
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