Sidney Bernstein (August 12, 1918 – August 21, 2013) was an American music producer and promoter. Bernstein changed the American music scene in the 1960s by bringing The Beatles, The Rolling Stones, Herman's Hermits, The Moody Blues, and The Kinks to America. He was the first impresario to organize rock concerts at sports stadiums.
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Sidney Bernstein (August 12, 1918 – August 21, 2013) was an American music producer and promoter. Bernstein changed the American music scene in the 1960s by bringing The Beatles, The Rolling Stones, Herman's Hermits, The Moody Blues, and The Kinks to America. He was the first impresario to organize rock concerts at sports stadiums.