Trip Hawkins (born December 28, 1953) is a Silicon Valley American entrepreneur and founder of Electronic Arts, The 3DO Company and Digital Chocolate. Read full biography of Trip Hawkins →
The way companies hang on to their marketshare is by being scared.
We want to make as big a market as we can with our current product.
We'll look at the japanese launch as a model and aspire to have things go as well as they did over there.
Console game publishing has become more like theatrical release film-making and it is very hard if you are not one of the major publishers, and even... →
And initially, a lot of companies avoid trying to make a really radical new kind of title for a new system, because that would involve learning a new... →
I'm not saying that more performance wouldn't be better - all these technologies are going to get better - that's the difference between... →
So the guy that we're really targeting our system at this year is one of the guys who brought a 16bit system three or four years ago and has... →
What that means initially is that you have alot of products that are only slightly better games in the same genre on another machine - and the titles... →