Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.
Dieter Rams
Design should not dominate things, should not dominate people. It should help people. That's its role.
Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can... →
Paul Rand
Good design doesn't date. Bad design does.
To design is much more than simply to assemble, to order, or even to edit: it is to add value and meaning, to illuminate, to simplify, to clarify, to... →
Graphic design, which evokes the symmetria of Vituvius, the dynamic symmetry of Hambidge, the asymmetry of Mondrian; which is a good gestalt... →
Design is everything. Everything!
Pictures, abstract symbols, materials, and colors are among the ingredients with which a designer or engineer works. To design is to discover... →
Graphic Design, which fulfills aesthetic needs, complies with the laws of form and exigencies of two-dimensional space; which speaks in semiotics... →
If I was influenced by anything, it was architecture: structure having to do with logic. If you don't do it right, the whole thing is going to... →